Understanding the digital ecosystem of MSMEs: An evaluative-descriptive content analysis of readiness, integration, and sustainable transformation
DOI:
https://doi.org/10.67964/dypgz397Keywords:
MSME digital ecosystem, Digital readiness, Digital maturity, Technology integration, Sustainable digital transformationAbstract
Digital transformation in micro, small, and medium-sized enterprises (MSMEs) is no longer limited to technology adoption but encompasses organizational readiness, technology integration, business model transformation, and sustainability within digital ecosystems. This study aims to evaluate and synthesize the literature on the development of MSME digital ecosystems, their components and actors, and MSME readiness and strategies for digital transformation. The study employs an evaluative-descriptive design using directed qualitative content analysis of relevant literature. The findings indicate that MSME digital transformation progresses from technology access and adoption toward digital maturity, process integration, capability development, business model innovation, and sustainable transformation, shaped by organizational conditions, ecosystem support, adaptive capabilities, and continuous learning. This study contributes by integrating these dimensions into a more comprehensive understanding of how MSMEs develop and sustain digital transformation within interconnected business environments.
Abstrak
Transformasi digital UMKM tidak lagi terbatas pada adopsi teknologi, tetapi mencakup kesiapan organisasi, integrasi teknologi, perubahan model bisnis, dan keberlanjutan dalam ekosistem digital. Penelitian ini bertujuan mengevaluasi dan mensintesiskan literatur mengenai perkembangan ekosistem digital UMKM, komponen dan aktornya, serta kesiapan dan strategi UMKM dalam menghadapi transformasi digital. Penelitian menggunakan desain evaluatif-deskriptif dengan pendekatan directed qualitative content analysis terhadap literatur yang relevan. Hasil menunjukkan bahwa transformasi digital UMKM berkembang dari akses dan adopsi teknologi menuju digital maturity, integrasi proses, penguatan kapabilitas, inovasi model bisnis, dan sustainable transformation; proses tersebut dipengaruhi oleh kondisi organisasi, dukungan ekosistem, kemampuan adaptasi, dan pembelajaran berkelanjutan. Penelitian berkontribusi dengan mengintegrasikan berbagai dimensi tersebut dalam pemahaman yang lebih utuh mengenai transformasi digital UMKM.
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